How A Website Can Work For You In The Age Of Online Everything

Website

  Regardless of the industry, websites have a massive impact on small businesses. Even today, some still don’t realize that most of their customers will look for a website before committing to a product or service.  The fact is, being online is not just good business – it’s necessary! The internet is our first destination…

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Five Reasons To Redesign Your Website Now

Website

Have you had the same company website for a while now? It could be time for a redesign. Redesigning your site can make it align with your current marketing, increase your leads, and bring it into the modern era. Here are five reasons why you should redesign your website now!

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#SmallBusinessThatRocks: Wireless First Aid

  Did you know that one in three people are currently carrying around a cracked smartphone? It’s estimated that Americans break over 50 million phone screens a year, and we doubt Canadians are much better. Many users choose to keep scrolling despite the risk of glass splinters and a loss of much of their screen,…

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Is Your Website Ready For Google’s Upcoming Core Web Vitals Update?

  Google will be releasing its Core Algorithm update this month – is your website ready? Studies have shown that Google users prefer websites with an excellent page experience and are more likely to convert on these. To meet these needs, Google is increasing the value of page experience metrics called Google Core Web Vitals…

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How Does Adding Schema Improve Your Website?

If you’re a small business owner, you know that marketing comes down to online visibility. You have the public on your side – they only need to find you! It’s why you have to appeal to the tools they use to find local shops: search engines. Your website should make it easy for search engines…

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Five Inexpensive Ways To Add Wow Factor To Your Website

Often we’ll talk about appealing to Google with search engine optimization, but today, we’re focusing on the visitor! User experience is everything now, but you don’t just want your visitors to find your website easy to navigate – you want to make them say “wow!”  Your wow factor can increase conversions, reduce bounce rates, and…

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Three Ways to Spend Your Remaining Marketing Budget For 2020

marketing

After crunching the numbers, you might find yourself with a bit of a surplus in the old marketing budget. You can make the most of this opportunity by using this money to build a solid foundation for 2021! Here are three ways to spend your remaining marketing money to strengthen your promotions in the new…

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