Posts Tagged ‘online marketing’
User Experience: Why It’s Important And How To Improve It On Your Site
Your website can be one of the most powerful tools at your small business’s disposal, but it’s only as powerful as it is useful. If a visitor can’t find the information they need, they’ll quickly move on to another resource! In web development, how this visitor feels when interacting with your site is called user…
Read MoreShould Your Website Have Online Chat?
Does your business make customer service easy? Small businesses set up websites for many reasons, including how they improve the handling of complaints and issues. Customers can be hesitant to pick up the phone and call a support line – these days, they want immediacy, convenience, and to know that someone is on the other…
Read MoreHow To Ask For Credit If Your Content Is Being Repurposed On Social Media
Sharing is one of the best parts of the internet. Asking for permission before regramming or reposting someone else’s social media content is pretty basic etiquette. But not everyone thinks this way – they will take a piece of content and share it on their personal or business pages without thinking about who made it…
Read MoreSlyFox Mentions: Ontario Follow Loop in Business London
SlyFox and the Ontario follow loop were recently covered in London Inc. magazine! In the loop
Read More#SmallBusinessThatRocks: Christine’s Gluten Free Goodies
Dietary restrictions are making life more challenging for many people under lockdown. Finding a variety of the right foods can be tough when grocery stores are always running low on options! A common trigger found in many choices is gluten, and because a high number of prepared foods use wheat as a cheap ingredient, living…
Read MoreHow To Use Email Marketing To Get Sales This Winter
Adding emails to your holiday marketing mix is essential. By not having one in place, you could miss important opportunities! If you haven’t used promotional materials yet this year, don’t worry – it’s never too late to start.
Read MoreTen Clever Holiday Marketing Ideas For 2019
Are you looking to boost sales and cut through the seasonal noise? The holidays are in full swing, but it’s never too late to use one of these ten clever marketing ideas in 2019!
Read MoreVariable vs. Fixed Costs: Why They Matter
Clarifying the differences between the costs that don’t change and the costs that do is very important for small businesses. Bills, shipping, packaging, and all the other important expenses should be classified in two ways: variable costs and fixed costs. This helps with budgeting and when making break-even analysis every year. But where does marketing…
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