Posts Tagged ‘London Ontario’
Variable vs. Fixed Costs: Why They Matter
Clarifying the differences between the costs that don’t change and the costs that do is very important for small businesses. Bills, shipping, packaging, and all the other important expenses should be classified in two ways: variable costs and fixed costs. This helps with budgeting and when making break-even analysis every year. But where does marketing…
Read MoreWhat Was The First Social Media Site?
When people talk about social media, most of us think of Facebook. The site has gone from a curiosity to a regular part of our lives, all thanks to pushing the right buttons in our brains. Facebook became so powerful so quickly that it’s easy to forget that the concept was tried a couple of…
Read MoreHow Long Does It Take To Build A WordPress Site?
Small businesses making the online leap might have a few questions about the process. The main question we get is, “how soon will I be online?” It’s a good question that depends on how the site is being built. Our team builds WordPress sites, a website you might know better as a blogging platform. The…
Read MoreUsing Feedback To Make Websites Better
Valuable perspectives for a website development project come from three different parties: the client, developer, and visitors. Unfortunately, the one opinion that matters most doesn’t get any input until the project is complete, and surprisingly, this is the visitor’s opinion. Once a site goes live, we constantly measure and use visitor feedback to refine and…
Read More#SmallBusinessThatRocks: London Salvage
The SlyFox specialty is helping small businesses succeed, and many of these small businesses are newer to London. But there’s no age limit on marketing a business online, and we weren’t surprised when a long-time member of the London community, London Salvage & Trading Co. came to our team for a much-needed website redesign!
Read MoreShould I Put Prices On My Website?
To price or not to price: which should you do? Including the costs of your goods or services on your website is a very strategic decision and shouldn’t be made lightly. There are many pros and cons to including this information, and often the choice comes down to what sort of business you’re in!
Read MoreWhat Is Website Hosting And Why Do I Need It?
One of the most important yet rarely seen forces behind the internet is website hosting. From the largest corporation to the smallest business, no business would have a website without a host server to store the information. Servers can be set up to assist the individual website’s goals, making it faster, easier to update, and…
Read MoreCan I Be A Graphic Designer Even If I Can’t Draw?
SlyFox has a talented team on staff. However, you don’t need to be able to draw to work in graphic design! There are several things a graphic designer should have: an eye for detail, knowledge of the fundamentals of design, and a passion for visual storytelling. You can have all these without being good at…
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