Posts Tagged ‘Advertising’
What Is The Map Pack?
Google, the world’s most popular website, provides many opportunities for you to reach customers. One space is called the Map Pack, and it might be the most prominent and sought-after position in Google’s local search results. How can your business get there? What Is The Google Map Pack? When Google users look…
Read MoreWhy Do I Need Facebook Ads?
Ads drive social media, but are you taking advantage? If your business has a profile on Facebook, you should be using Facebook advertising. Ads on this platform will help expand your presence, increase brand awareness, attract leads, and even create conversions. It’s also budget-friendly!
Read MoreHow Do Google Pay Per Click Ads Work?
Search ads help potential customers notice your brand, consider your offerings and take action. With pay-per-click (PPC) search ads, businesses only pay when people click on their ad to visit the website or call your business. How does PPC work, where will potential customers see your ads, and how can you make the best decision…
Read MoreWhat Does An E-Commerce/POS Sync Actually Mean?
Connecting offline point-of-sale (POS) systems to online e-commerce platforms has never been more necessary. More and more shoppers want to take their money to small businesses, and an online platform that works in coordination with the brick-and-mortar side better meets their shopping needs. Syncing your e-commerce with your POS system will help you make the…
Read MoreHow To Build An Affordable eCommerce Website In 2021
Everyone’s talking about eCommerce these days – can you join the conversation? The circumstances of 2020 have made shopping and paying for services online more important than ever, and 2021 could be a tipping point for consumers. Here’s how your small business can build an affordable eCommerce website this year.
Read MoreHow To Plan Your SEO Content Strategy For Next Year
You’re probably already looking to 2021 with optimism, and really, after the year we all had, how bad could it be? As you look ahead, think about your SEO strategy and how your marketing and digital content can help your small business in the new year. Content remains king for SEO and should be a…
Read MoreThree Ways to Spend Your Remaining Marketing Budget For 2020
After crunching the numbers, you might find yourself with a bit of a surplus in the old marketing budget. You can make the most of this opportunity by using this money to build a solid foundation for 2021! Here are three ways to spend your remaining marketing money to strengthen your promotions in the new…
Read MoreWhat’s New In Instagram?
Instagram has always been one of the best platforms for small businesses. The simplicity and ease-of-use make it very accessible, but there are so many features that can turn it from an image-sharing app to a key part of your business. 2020 saw the release of many new features, including Guides, automatic closed captioning, Rights…
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