SLYFOX BLOG

When you want to expand your small business reach, a website is a must. Scratch that, a professionally-built website is a must, and it’s one of the best investments you can make for your marketing plan. When done right, a website can combine online marketing, business information, and direct conversions into one convenient package. Here’s…

Search engine optimization, or SEO, is an incredibly valuable tool for online marketing. As the name suggests, effective use of SEO makes all the content on your site more attractive to search engines like Google, raising your profile on search results and driving more traffic to your website. For many sites, incorporating it can be…

Choosing to redesign your website is a major decision, and it’s not one to be made lightly. A redesign can help your growing business, improve your search engine rankings, and relaunch your branding successfully. But without proper planning and expertise, a number of common mistakes can be made during the process. These common website redesign…

Don’t get us wrong, every part of your site is important to the SlyFox team. But to your audience and search engines, some pages are more important than others! The three most important pages on your website all play crucial parts in both informing potential and returning customers and improving your standing on Google results.

Looking to spice up your online life? 2019 is bringing big, bold, attention-grabbing designs to the mainstream, and they could help you stand out above the competition. These are five of the biggest design trends we’re seeing so far in 2019, and they’ll only get more popular as the year progresses – get ahead of…

For small businesses, a Pay-Per-Click campaign might be the best way to effectively reach new customers. It’s budget-friendly and easily updated, allowing new entrepreneurs and old businesses alike to attract new customers and get ahead of changing trends. But to make the most for your money, you’ll need to use conversion tracking. Running a Pay-Per-Click…

Personal branding can be an added dimension to your marketing strategy, one that is simple and effective at making your business personable and approachable for new clients. It just has to be planned and used with your business and reputation in mind!

Once considered the next big thing in social media, Google+ is being taken down by its parent company this April. While it never made Facebook or Twitter nervous, since its launch in 2010, Google+ cultivated its own loyal following, especially among those in the tech industry.